May 8

Have a Coke Day

Coca Cola
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Coca Cola Mosaic
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"Things go better with Coca Cola,
Things go better with Coke!"

~ Coca Cola Slogan (1964)

Since its inception in 1886, Coca-Cola has been notable for its advertising slogans and campaigns. If you're confused and wearied with the trend for generation labeling: Gen Z/iGen/Centennials (1965 - tbd), Millennials/Gen Y (1977-1995), Gen X (1965-1976), Baby Boomers (1946-1964), Traditionalists/Silent Generation (1945 and before), why not revive and refresh yourself with a bubbly caffeinated beverage and self-identify instead with the famous slogan from your formative years! New campaigns with jingles were released every few years by the Coca Cola Company. Or perhaps in your salad and soda days you were Team Pepsi instead. And if you ever wondered, according to those who study these things: "Pepsi is sweeter than Coke, so right away it had a big advantage in a sip test. Pepsi is also characterized by a citrusy flavor burst, unlike the more raisiny-vanilla taste of Coke. But that burst tends to dissipate over the course of an entire can. Pepsi, in short, is a drink built to shine in a sip test." Cola Wars! 😀

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On May 8th, 1886, the first Coca-Cola soft drink was sold. It was at a place called Jacob’s Pharmacy in Atlanta, Georgia and was in the form of a soda fountain drink.


The beverage was invented by Dr. John Pemberton of Atlanta, Georgia, in a three legged brass kettle in his backyard. The name came from a suggestion by Pemberton’s bookkeeper, Frank Robinson, who scripted the logo that is still used today.


Trying to come up with a headache cure and general pain reliever, Civil War veteran, John Pemberton, turned pharmacist, had been severely wounded in battle as Lieutenant Colonel with the Third Georgia Cavalry.  


Trying to control the pain resulting from those wounds, Pemberton had became addicted to morphine.  After the war, Pemberton settled in Atlanta, where he began work on a beverage combining coca leaves and cola nuts. His objective was to create a pain reliever but when his lab assistant accidentally mixed the concoction with carbonated water on May 8, 1886, the two men tasted it, liked it, and decided it might make a profitable alternative to ginger ale and root beer.


Designed by Janet Helm Presents Tartan (a Vancouver design company) for Coca Cola for use in a promotion, this tartan is considered dangerously close to one of the Burberry tartans.

 

Slogans, 1886–2016 in the United States of America (usually including Canada, the United Kingdom and Ireland)


  • 1886 - Drink Coca-Cola and enjoy it.

  • 1905 - Coca-Cola revives and sustains.

  • 1906 - The great national temperance beverage.

  • 1908 - Good til the last drop.

  • 1910 - Whenever you see an Arrow think of Coca-Cola

  • 1917 - Three million a day.

  • 1922 - Thirst knows no season.

  • 1923 - Enjoy life.

  • 1924 - Refresh yourself.

  • 1925 - Six million a day.

  • 1926 - It had to be good to get where it is.

  • 1927 - Pure as Sunlight.

  • 1927 - Around the corner from anywhere.

  • 1928 - Coca-Cola ... pure drink of natural flavors.

  • 1929 - The pause that refreshes.

  • 1932 - Ice-cold sunshine.

  • 1937 - America's favorite moment.

  • 1938 - The best friend thirst ever had.

  • 1938 - Thirst asks nothing more.

  • 1939 - Coca-Cola goes along.

  • 1939 - Coca-Cola has the taste thirst goes for.

  • 1939 - Whoever you are, Whatever you do, think of good ice cold Coca-Cola.

  • 1941 - Coca-Cola is Coke!

  • 1942 - The only thing like Coca-Cola is Coca-Cola itself.

  • 1944 - How about a Coke?

  • 1945 - Coke means Coca-Cola.

  • 1945 - Passport to refreshment.

  • 1947 - Coke knows no season.

  • 1948 - Where there's Coke there's an ice cold.

  • 1949 - Coca-Cola ... along the highway to anywhere.

  • 1952 - What you want is a Coke.

  • 1954 - For people on the go.

  • 1956 - Coca-Cola ... makes good things taste better.

  • 1957 - The sign of good taste.

  • 1958 - The cold, crisp taste of Coke.

  • 1959 - Coca-Cola refreshes you best.

  • 1963 - Things go better with Coke.

  • 1969 - It's the real thing.

  • 1975 - Look up, America.

  • 1976 - Coke adds life.

  • 1979 - Have a Coke and a smile (see also Hey Kid, Catch!)

  • 1980 - Coke is it!

  • 1985 - America's real choice.

  • 1986 - Red, white & you. (for Coca-Cola Classic)

  • 1986 - Catch the wave. (for New Coke)

  • 1987 - Can't beat the feeling!.

  • 1990 - Can't Beat The Real Thing.

  • 1993 - Always Coca-Cola.

  • 1995 - Always and Only Coca-Cola (test marketed, secondary radio jingle).

  • 1998 - Coca-Cola always the real thing! (UK)

  • 1999 - Enjoy. (also used in the UK)

  • 2001 - Life tastes good. (also used in the UK)

  • 2003 - Real. (also used in the UK)

  • 2005 - Make It Real. (also used in the UK)

  • 2006 - The Coke Side of Life (also used in the UK)

  • 2009 to 2015 - Open Happiness

  • 2016 - Taste The Feeling


Australia/New Zealand


  • 1961 - "Be refreshed"

  • 1964 - "Things go better with Coke"

  • 1972 - "It's the real thing"

  • 1977 - "Coke adds life"

  • 1980 - "Smile"

  • 1982 - "Coke is it!"

  • 1989 - "You Can't Beat the Feeling"

  • 1993 - "Always Coca-Cola"

  • 2000 - "Enjoy"

  • 2001 - "Life tastes good"

  • 2004 - "Real"

  • 2005 - "As it should be"

  • 2007 - "The Coke side of life"

  • 2008 - "Real taste. Uplifting refreshment"

  • 2010 - "Open Happiness"

  • 2011 - "Share A Coke"

  • 2013 - "Real Taste. Uplifting Refreshment"

  • 2016 - "Taste The Feeling"


And if you're wondering if people can really taste the difference between Coke and its arch rival, Pepsi, click the Coca Cola Mosaic puzzle.  Or maybe, just go have an Irn Bru.

Officially registered tartan graphics on this site courtesy of The Scottish Tartans Authority.  Other tartans from talented tartan artists may also be featured.

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