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Click the tartan to view its entry in The Scottish Registers of Tartans which includes registration details, restrictions, and registrant information.


Unregistered tartans may link to one of the web's online design environments for similar information.


For any questions about reproduction of designs or weaving of these tartans, please contact the registrant directly or via this website.

Panic Day (or Don't Panic Day)

"Don't Panic!" or "Keep Calm and Carry On!

Although the origin of the late 20th century phrase "Don't Panic" predates the cover of Douglas Adam's The Hitchhiker's Guide to the Galaxy, it is the most closely associated with this comic science fiction series of 1978 and spilled over into popular culture as well as the Unix operating system crash lingo, as well as many other different contexts. This phrase's kinder, gentler, antecedent is the "Keep Calm and Carry On" motto whose popular origins stem from a motivational poster produced by the British government in 1939. Intended to raise the morale of the British public, threatened with widely predicted mass air attacks on major cities, the phrase was evocative of the Victorian belief in British stoicism – the "stiff upper lip", self-discipline, fortitude, and remaining calm in adversity. Today, musical and dance variants include:

Keep Calm & Drone On (for pipers)
Keep Calm & Fling On (for Highland Dancers)
Keep Calm & Strathspey On (for Scottish Country Dancers)

Whatever your inclination, Don't Panic! 🇬🇧

Although 2.45 million copies of the "Keep Calm and Carry on" poster were printed, and although the Blitz did in fact take place, the poster was hardly ever publicly displayed.   A copy discovered in 2000 at Barter Books, a bookshop in Alnwick, gave rise to a resurgence of the phrase and design, and it has since become a highly popular internet meme.

For more From the Scottish register:


This tartan was created to celebrate the quintessential Britishness of the ‘stiff upper lip’ - renowned for remaining resolute and calm in the face of adversity and unsure times. 


Black represents uncertain and worrying times and with the power of optimism the blackness turns to a lighter shade of grey.  Followed by positive green, symbolising renewal, growth, calm and harmony.  Red, white and blue represent the colours of Great Britain.

For more on the origin of this phrase, click the poster!

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